prospher logo, 2022

Digital illustration

This work is a logo I designed for the ProspHER organization during my undergraduate studies, inspired by the original Goddess logo. The organization's mission—creating a space for self-identifying women of marginalized identities to thrive—guided the design process. In remaking the logo, I shifted the theme toward calming pinks and warm yellow-orange tones to reflect the supportive, empowering, and nurturing community that ProspHER seeks to foster.

The logo symbolizes the growth and connection that women in the organization experience, visually representing their journey of discovering potential, building solidarity, and gaining the tools to succeed in all areas of life. Through this design, I aimed to convey not just identity but the vibrant spirit of unity and empowerment that ProspHER embodies.